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First Financial Bancorp. operates as the holding company for First Financial Bank, National Association that provides commercial banking, and other banking and banking-related services. The company offers various deposit products that include interest-bearing and noninterest-bearing deposit accounts, such as time deposits, and cash management services for commercial customers. Its lending products comprise residential real estate loans; commercial real estate loans; commercial loans for various business purposes; home equity lines of credit; and consumer loans, such as vehicle loans, second mortgages on residential real estate, and unsecured loans. The company also offers investment management, traditional trust, brokerage, private banking, and insurance services. The company serves metropolitan and non-metropolitan markets in Indiana, Ohio, and Kentucky. As of April 29, 2009, it operated 82 banking centers, including 50 banking centers in Ohio, 29 banking centers in Indiana, and 3 banking centers in Kentucky. The company was founded in 1982 and is headquartered in Cincinnati, Ohio.

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Key Statistics

Closing Price	16.99
Volume	208523
Volume Avg	237036
52 Week High	18.39
52 Week Low	12.84
PE	14.96
PE (group average)	27
EPS Year	1.14
EPS change Q/Q	20%
EPS change Q/Q Yr ago	66.67%
EPS change Q/Q next Q est	0%
EPS change Y/Y	284.96%
REV change Q/Q	5.82%
REV change Q/Q Yr ago	5.28%
EPS next Q est	0.30
EPS next Y est	1.29
Divident Annual	0.97
Dividend Yield	5.71%